In recent times, a lot of online marketers have started using affiliate marketing software to sell products online. An affiliate marketing tool can be one of the best ways to promote products and services on the internet to generate revenue. An appropriate software can help you generate more traffic, and expand your reach. What is Affiliate Marketing Software? An affiliate software can help you manage the affiliate program. It can automatically receive and manage applications of new affiliates, provide coded links to them, and give easy access to marketing materials. This way, affiliates can see the amount of traffic they have generated, and even keep track of sales and commissions. As an affiliate program owner, you will be able to notice results of all affiliates, approve new affiliates, and even make payments. There are some big affiliate networks which can handle such tasks for you. However, they’re expensive, and even charge a percentage of sales on subscription fees. Thus, when you set up your own network with an affiliate marketing software, it turns out to be flexible and economical. Opting for the Best Software An ideal affiliate software is the one which gives you the basic ability to monitor every activity associated with your campaign. For instance, it should provide you with a feature which lets you distinguish leads from various campaigns. It is worth mentioning that the Internet can be an excellent source for such software. However, some people may find so many options to be overwhelming. Thus, they may find it difficult to choose the ideal affiliate marketing software. If you’ve been feeling a bit overwhelmed, you should conduct an extensive research before buying or downloading an affiliate software. The software should be able to perform some basic tasks related to your affiliate marketing program. Software like Aweber can help you create follow up messages. Moreover, it can also send these messages automatically to your email list regularly. This will help you generate more leads, and increase the conversion rate of your affiliate marketing program. These days, it has become easier to look for a free affiliate marketing software. Most companies even offer trial versions to test the software. Other tools like AdWords or Banner Advertising software can also offer numerous benefits. With these tools and software, you can easily place different kinds of banner advertisements on your website or blog. You can also place links to the blog or website on popular web pages. When a visitor clicks these banner links or ads, he’s directed to your blog or website. Affiliate marketing software are critical to the success of an affiliate marketing program. It is very important to conduct an extensive research before buying or downloading an affiliate software. Every business has specific needs and requirements. Therefore, you need to assess the effectiveness of a software before using it. As mentioned earlier, most companies offer trial versions. It is better to use a trial version before you show complete faith in a software. Affiliate marketing software can act as perfect catalysts to help you achieve tremendous success with the affiliate marketing program. Some of the Most Popular Choices  With a lot of options available in the market, it can seem overwhelming to choose an affiliate marketing software. Some of the most popular choices have been mentioned below : ● Post Affiliate Pro 4 ● Has Offers Affiliate Tracking Software ● iDev Affiliate ● JROX Affiliate Manager ● ClickInc Affiliate Tracking Software ● Omnistar Affiliate ● Affiliate Wiz These software have been used by many popular brands like Zynga, Sears, Living Social and more. These affiliate tracking software make it easier for affiliates to build effective marketing campaigns and track activity to achieve success. They cover every aspect of your affiliate marketing program, including communications, marketing, promotion and so on.