Where Does Marketing Meet Customer Service?

If your marketing and customer service strategies do not meet somewhere, your customers will fall through the gap. Having an understanding of how these two departments come together for the customer experience is critical to delighting your customer throughout their relationship with your company. After all, the customer will look at these functions as coming

The Ultimate List of Internet Hosting Service Facts [Infographic]

Regardless of the industry you work in, you have competitors, which stinks. Imagine a world where you have no competition, your product would be able to get the proper attention it deserves. But alas, there is no escaping the inevitable truth that to see revenue you will need to compete, and compete fiercely.   There

The Product Market Expansion Grid Explained

Created by the father of strategic management, Igor Ansoff, the Product Market Expansion Grid is known to be used by many Fortune 500 companies such as Philips, IBM and General Electric.   First an applied mathematician, then an economist, Ansoff later became a planning specialist (and eventually vice-president) for Lockheed where he gained experience in