Many small business owners could get ahead of their competition by utilizing search engine optimization practices as only 27% of small businesses currently have an SEO plan and only 40% of marketers are even using mobile marketing tactics. This provides a tremendous opportunity for small business owners. As well, around 63% of small businesses find that social media is a helpful way to increase customer loyalty, while 27% plan to increase their investment in social media. Lastly, around 52% of small businesses plan to increase their SEO budget, so it is vital that small business owners utilize their investment properly by implementing a sound small business SEO plan to achieve desirable outcomes. (VIA SEO.com)