Video Time: Top 10 Marketing Failures of All Times
Coca Cola’s promotion of New Coke in 1985 is still viewed as one of the major fiascos in the domain of marketing. But there are plenty of other firms who have made comparably awkward blunders.
Most ad campaigns come and go without creating any buzz. But there are two types of ad campaigns that do succeed in entering our collective memory, those that were excellent and those that were shockingly terrible.
Our aim isn’t to poke fun at the foolishness of others but to learn from them. Oftentimes, you learn more from failures than you do from successes.
Here is a video with some of the greatest lessons learned from some of the most monumental ad campaign failures.