Product Marketing Product Marketing Aspects to Consider for New Products August 7, 2013August 7, 2013 by Omri Erel Marketing a new product can be a daunting task, even to the most hardened, seasoned veterans of marketing. When marketing…
Product Marketing 3 Top Product Marketing Software You Should Consider August 1, 2013August 7, 2013 by Omri Erel It’s a bit of a paradox: the fact that you need product marketing software in order to market your software…
Product Marketing How to Launch a Product in the Market July 19, 2013July 29, 2013 by Omri Erel Continuing with my discussion of marketing tactics, I’d like to touch upon the factors that go into launching a product.…
Product Marketing 5 B2B Product Marketing Tips July 10, 2013July 14, 2013 by Omri Erel How about something a little different this time? I talk a lot about marketing to the private sector, the general…
Product Marketing How to Market Software Products – 3 Strategies July 8, 2013July 9, 2013 by Omri Erel It’s a common problem, being unsure how to market software products. The attitude towards software has changed a lot over…
Product Marketing Top 3 Product Marketing Blogs July 3, 2013July 4, 2013 by Omri Erel Product marketing blogs are numerous. The blog movement was once branded as just another internet fad, but like so many…
Product Marketing 10 Quick Product Marketing Tips June 27, 2013July 1, 2013 by Omri Erel Today, I’m going to do something a little different. While I’d like to discuss the importance of product marketing tips…
Product Marketing 3 Product Marketing Guidelines for Technology Companies June 15, 2013July 8, 2013 by Omri Erel I have been watching the software industry evolve from the early days of consumer electronics in the 1970s all the…
Product Marketing The Best Product Marketing Books June 14, 2013June 27, 2013 by Omri Erel I find myself once more neglecting the importance and value of literature for the acquisition of know-how and hands-on understanding…