Product Marketing What is Retargeting and How Does it Increase Sales? May 26, 2014May 25, 2014 by James Mello Retargeting has become one of the most talked about marketing strategies in 2013. Despite the amount of exposure this marketing…
Database Marketing Database Marketing Software You should Know About May 19, 2014May 19, 2014 by James Mello If you are running a business, you must be aware of the latest database marketing software. Before proceeding there are…
Product Marketing Top 5 Product Marketing Posts May 15, 2014May 14, 2014 by James Mello 1# How to Develop the Right Tone For Your Product’s Message The type of words you use to in your…
Product Marketing The Days of the 4 P’s are Over: Interview with Adobe’s Senior Director of Strategic Marketing May 14, 2014August 16, 2022 by James Mello Marketing as we knew it is long gone. Consumer expectations continually rise to include greater digital innovation. Today’s consumers demand…
Product Marketing Infographic: Understanding B2B Buyer Behavior on the Web and Phone May 7, 2014May 14, 2015 by James Mello B2B buyer behavior changes cyclically depending on various dynamics of the markets. Software Advice and Salesforce partnered for a brief…
Product Marketing The Benefits of Product Market Analysis May 5, 2014May 4, 2014 by James Mello A product that has survived the screening stage of development called the New Product Development or NPD stage needs a…
Product Marketing Top Articles in Product Marketing May 1, 2014April 29, 2014 by James Mello 1# How to Write A Killer Product Description One sure way of marketing your products is by writing excellent product…
Product Marketing How to Market a New Product April 28, 2014April 27, 2014 by James Mello It’s important for you to know how to market a new product. Having a great product is just the beginning;…
Product Marketing Marketing Advice from a Tree: Arbor Day April 24, 2014April 22, 2014 by James Mello As you begin your Arbor Day, you will join millions of others who will be planting trees (or at least…
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