Product Marketing Infographic: Growth Hacking Vs. Traditional Marketing October 20, 2014January 1, 2018 by James Mello There are four main differences between growth hacking and traditional marketing. Growth hacking is analytical. It generally involves a technical…
Product Marketing Analytical Marketing Techniques You Must Know October 15, 2014October 15, 2014 by Omri Erel Analytical marketing always provides information that a business in more than one industry can leverage to their merits. Usually, companies…
Product Marketing This Week’s Best Articles in Product Marketing October 14, 2014October 13, 2014 by James Mello This Week’s Best in Product Marketing helps you boost sales on a “boring” product, better use analytics and even get…
Product Marketing 3 Steps to Become an Influencer among Your Targeted Product Marketing Demographic October 13, 2014October 12, 2014 by James Mello Influence marketing is a significant kind of investment in your company’s future. Leveraging influence marketing means that you are gaining…
Product Marketing How to Write an Integrated Marketing Communication Plan October 7, 2014January 2, 2018 by Omri Erel An integrated marketing communication plan brings different parts of a marketing plan together, which can then be used as a…
Product Marketing Jumping on the #BendGate Wagon – What it Means for Product Marketers October 6, 2014October 5, 2014 by Boaz Amidor Product Marketers have got to love this one. It’s been a couple of weeks since the iPhone 6 and iPhone 6…
Product Marketing Creating a Killer Marketing Campaign for Your Product October 1, 2014September 30, 2014 by James Mello An effective marketing campaign can help a business to communicate with their market to reinforce their position and help with…
Product Marketing This Week’s Best in Product Marketing September 30, 2014September 29, 2014 by James Mello This week’s best in product marketing offers up a variety of insights from industry professionals, a look at some major…
Product Marketing 4 Types of Chief Marketing Officers September 29, 2014September 28, 2014 by James Mello I recently came across an article by Jake Sorofman, an analyst for Gartner on digital marketing, about the Four Main…
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