Product Marketing 3 Consumer Product Marketing Tips November 24, 2013 by James Mello An effective consumer product marketing strategy is a valuable tool that can help the consumer to know about your product…
Product Marketing Effective Product Marketing Strategy to Use November 21, 2013 by Omri Erel You may have spent some time looking for a clinical product marketing strategy online. Are there tried and true strategies…
Product Marketing Using Behavioral Marketing for Your Product November 20, 2013November 20, 2013 by Omri Erel One of the bigger problems inherent to modern online marketing and advertising isn’t so much that web ads are obnoxious,…
Interview, Product Marketing Interview With Janet Cunningham of Sprint October 11, 2013October 11, 2013 by Kevin Goldberg I was lucky enough to speak with Janet Cunningham, Sprint’s Digital Messaging Manager, about how Sprint introduces new digital features…
Product Marketing 5 Consumer Product Marketing Tips September 30, 2013September 30, 2013 by Omri Erel An effective consumer product marketing strategy is a marketer’s most valuable tool. In most cases, it’s the only way the…
Product Marketing Must Read Product Marketing Books September 25, 2013September 25, 2013 by Omri Erel Interested in product marketing books? That’s fantastic. While there are any number of great product marketing blogs, videos and websites…
Product Marketing 4 Sensible Product Marketing Tips September 23, 2013September 23, 2013 by Kevin Goldberg Like me, you might have thought at first that pragmatic product marketing might involve some obscure. But, actually, in this…
Guest Post, Product Marketing [Guest Post] 5 Tips for Conducting a Productive Win/Loss Analysis September 19, 2013September 22, 2013 by Kevin Goldberg Whether it’s drafting up case studies, researching white papers, or generating sales sheets, product marketers are continuously tapping into the…
Product Marketing How to Market your Product on Twitter September 13, 2013September 13, 2013 by Kevin Goldberg If you are not marketing your product on Twitter, you are missing out on excellent leads. Having said this, there…