Product Marketing Great Marketing Video: Fall in Love with SAP July 9, 2014July 7, 2014 by James Mello I recently watched a great promotional video entitled “Fall in love with SAP.” It caught my attention because well, we…
Product Marketing Influencer Marketing Strategy – Tools You Should Use July 8, 2014July 8, 2014 by Omri Erel Influencer marketing is a form of marketing that has emerged recently in which focus is placed on key individual or…
Product Marketing 3 Software Product Marketing Tips You Need To Know July 7, 2014July 6, 2014 by James Mello In order to ensure your software product marketing efforts yield the results you want, check out the following tips. 3…
Social Media Marketing INFOGRAPHIC: What You Need to Know About Twitter This Year July 2, 2014January 1, 2018 by Omri Erel We all use twitter in our product marketing. But, as with all social media, twitter is constantly changing. That is…
Product Marketing The Benefits of Contextual Marketing July 1, 2014 by James Mello Contextual marketing is a type of marketing that uses online means to promote products and services. It searches for keyword…
Product Marketing The Benefits of Call Center Marketing July 1, 2014July 6, 2014 by Omri Erel Although many potential and existing customers consider phone calls from telemarketers to be intrusive and annoying, almost every business organization…
B2B Marketing B2B Direct Marketing Tactics That Work June 30, 2014January 2, 2018 by James Mello B2B direct marketing remains one of the most powerful communication tools in the marketing mix, especially when used with conjunction…
Product Marketing The Week’s Best Articles in Product Marketing June 26, 2014July 6, 2014 by Omri Erel 1. 5 Ways to Inject Excitement into your ‘Boring Product’ Marketing Bigfoot’s article about injecting excitement into your product marketing…
Product Marketing 3 Things Enterprises Must Learn from Startups About SaaS Marketing June 25, 2014 by James Mello Startups are the way forward. In today’s start up world, traditional marketing strategies are often detrimental to company founders. As…