Product Marketing Product Life Cycle Marketing Methodology August 12, 2014August 12, 2014 by Omri Erel The goal of product life cycle marketing is to reduce prototyping costs, improve the quality of the product, identify revenue…
Product Marketing Dilbert Does Product Marketing August 11, 2014August 10, 2014 by James Mello There may be some guess work involved in marketing, but that doesn’t mean you should leave everything up to chance.…
Product Marketing Strategic Branding and Marketing For Your Product August 7, 2014August 6, 2014 by Omri Erel Strategic branding is an important strategy for your business to implement. This method is used to promote your products or…
Product Marketing Best of the Week in P2M August 5, 2014August 7, 2014 by James Mello It’s hard to believe half of summer is behind us. Here are some of the articles I enjoyed reading this…
Product Marketing 5 Ways Smart Product Marketers Use Call-to-Actions August 4, 2014August 3, 2014 by James Mello One of the most important parts of an online marketing campaign is a call-to-action (CTA), which helps turn leads into…
Product Marketing Traditional Marketing Methods That Still Work August 3, 2014August 3, 2014 by Omri Erel Some of the traditional marketing methods are still practical today in the era of online marketing through social media networks.…
Product Marketing Your Guide to Data Driven Marketing July 30, 2014 by James Mello To put it simply, data driven marketing is a marketing strategy that is based on data that a company collects.…
Product Marketing Closed Loop Marketing Benefits July 29, 2014July 29, 2014 by Omri Erel Closed loop marketing evaluates the potential of each lead to produce a sale. This helps marketing sections of companies and…
Product Marketing Product Marketing Infographic: Key Digital Trends in 2014 July 28, 2014July 29, 2014 by James Mello What makes this Adobe made Infographic so useful, is that the data is presented in a very comprehensive and skimable…
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