Top 5 Product Marketing Podcasts to Tune in to

Podcasts are a great way of learning about new advancements in your professional field. Brought to you by the experts themselves, the following list of podcasts contains useful insights into the SaaS industry, and provides new tactics and alternative methods for excelling at your job.   1. Implementing the Pragmatic Marketing Framework Pragmatic marketing expert

Folks at Google Analytics Really Know Their Customers

Remember that annoying feeling you had when you were shown an advertisement that had nothing to do with your interests? Now imagine getting that in real life. After you’re done imagining, check out this video, showing this exact unfortunate experience. Folks at Google have created a series of videos, presenting “Google Analytics in real life,”

Do We Really Care Whether iPhone 7 is Going to Be Revolutionary?

It’s happening tomorrow. For real. Finally. On 10 a.m. PDT, Apple will release the highly anticipated iPhone 7. Surrounding the event itself, there is much hype and excitement. Some of this excitement comes from the almost definitive announcement of the iPhone 7. Another part of the excitement comes from the mystery, Apple has given us

Google Punishing “Intrusive Ads,” and Here’s What Marketers Can Do about It

In Google’s attempt to improve search results for mobile users, the company announced that “intrusive interstitials” may not rank as highly starting January 10, 2017. As Google phrases it in their announcement: “The underlying content is present on the page and available to be indexed by Google, content may be visually obscured by an interstitial. This

10 Marketing Thought Leaders You Should Start Following on Twitter

One of the wonderful and challenging aspects of marketing is how dynamic the field is. Marketers have to keep their eyes open for trends and constant changes in their ecosystem, both online and offline.   In order to garner more useful insights and stay alert for new trends, I use Twitter. However, as i’m sure